Online Fundraising & Marketing
Success in online fundraising is often in direct proportion to success in getting visitors to your website. For this reason, intensive and ongoing online traffic-building and site-marketing programs are essential.
SankyNet’s staff of creative experts has the know-how necessary to build breakthrough marketing campaigns that turn heads and yield results. Our creative services include strategic consulting, copywriting, concept development, coding, design and e-branding.
We maintain a high level of expertise in this fast changing world of search engine methodology, search engine marketing platforms (pay-per-click), sponsored link programs, and social networks. SankyNet has used a variety of tools to achieve quick and significant increases in site traffic and fundraising for its clients:
- Search engine optimization
- Search engine marketing (pay-per-click)
- Landing page development & optimization
- Banner campaigns
- Link and social network campaigns
- Sponsored link campaigns
- Viral marketing
To ensure that each campaign can be monitored and adjusted for optimal effectiveness, SankyNet provides each client with comprehensive – but user-friendly – monthly reports. These include donation data, visitors, referring sites, search keyword performance, and other key data relevant to the online marketing campaign.
