Online Marketing & Fundraising

Online Marketing
Success in online fundraising is often in direct proportion to success in getting visitors to your website. For this reason, intensive and ongoing online traffic-building and site-marketing programs are essential.

SankyNet’s staff of creative experts has the know-how necessary to build breakthrough marketing campaigns that turn heads and yield results. Our creative services include strategic consulting, copywriting, concept development, coding, design and e-branding.

We maintain a high level of expertise in this fast changing world of search engine methodology, search engine marketing platforms (pay-per-click), sponsored link programs, and social networks. SankyNet has used a variety of tools to achieve quick and significant increases in site traffic and fundraising for its clients:

  • • Search engine optimization
  • • Search engine marketing (pay-per-click)
  • • Banner campaigns
  • • Link and social network campaigns
  • • Sponsored link campaigns
  • • Viral marketing

To ensure that each campaign can be monitored and adjusted for optimal effectiveness, SankyNet provides each client with comprehensive - but user-friendly - monthly reports. These include donation data, visitors, referring sites, search keyword performance, and other key data relevant to the online marketing campaign.