Sanky Blog

How do you separate the buzz from real best practices in developing an integrated fundraising program? Do you know what multi-channel techniques truly increase donor value and boost your bottom line?

Join Sanky Communications experts, Harry Lynch and Paul Habig, at Fundraising Day in New York, for answers to some of today’s most pressing questions about integration. Learn how to combine the latest online breakthroughs with the most effective offline tools. See how web design, email, and social media, search engine marketing and even text messaging can all work together to enhance your traditional offline fundraising efforts and maximize your overall success.

“The Happy Union of Integrated Fundraising…Online and Off!!” session will provide participants with specific best practices for multi-channel integration, tips for how to effectively synchronize traditional direct mail and email, and strategies for incorporating new media strategies – i.e. mobile and social media.

The Internet/Technology track will take place on June 11th, from 8:45 am – 10:00 am. Visit the Fundraising Day New York website for registration and event information.