Thousands Attended to Help End World Hunger
April 2nd, 2008
How do you get people from all over the world to attend Freedom from Hunger Day in Davis, California? You use the power of the Internet to bring the festivities to them! This year, SankyNet helped turn this official day of awareness into a worldwide interactive virtual event.
SankyNet’s team of designers, writers, coders and developers came together to create Freedom from Hunger Day — a truly imaginative virtual event which the San Francisco Chronicle called a “first” in the non-profit world.
On September 28th, people from around the world took part by joining a series of interactive events that connected them with everyday heroes — women who have helped end hunger and poverty for their families.
Participants watched video clips taken by staff in the field…downloaded sound bites of women sharing dreams for themselves and their families…participated in a live conversation with Freedom from Hunger’s President, Chris Dunford, and received answers to their most pressing questions about solutions that will end global hunger and poverty.
SankyNet also developed an interactive “World Traveler” game for children, an online petition, a flash e-card and a Hunger Blog to further engage visitors. Furthermore, SankyNet’s team of marketing and communication specialists created a fully-integrated promotional campaign to help raise awareness of Freedom from Hunger Day. Take a look at a few of the features now.
By the end of the day, thousands around the world had joined this special event and learned for themselves why there’s good reason for hope in the fight against world hunger.
